My Statement Piece is an Australian based online Jewellery and Accessories store. Two by Zero were approached to develop an online retail store based around the client’s distinctive curation of jewellery and fashion accessories.
The store is built on the popular Woocommerce technology which allows for extensive search, content filtering and many shipping/shopping cart options. The design is intended to appeal to female shoppers and features a black & white UI, which gives the site a contemporary fashion feel.
Whilst the client supplied the illustration used on the homepage slider, Two by Zero was also engaged to optimise all the product images on the site. Given good photography is critical for all online stores, the extra effort invested in optimising the colours and clarity of the product images, as well as making them sharp for Retina devices, has had a considerable effect on the overall impact of the site.